Streamline your SaaS billing and revenue management with B33's AI-powered platform.
Manage complex billing, Optimize your financial operations
Optimize your firm's financial operations with B33's AI-powered platform
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A major media conglomerate, operating multiple television networks, digital platforms, and radio stations across the United States, faced significant challenges in managing their accounts receivable processes.
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Explore how B33 Revenue Solutions seamlessly blend traditional and digital ad operations, providing a unified approach for enhanced efficiency and agility.
B33, a trailblazer in converged ad operations, undertook a transformative journey to redefine and streamline Accounts Receivables (AR) for media publishers. This case study delves into how B33 innovative solutions revolutionized AR processes, providing unparalleled efficiency, accuracy, and control.
While the large and national segments have been holding steady or declining. Medium-sized and more locally oriented advertisers have grown tremendously, primarily using self-service platforms for digital advertising like those on Google Ads and Facebook. Traditional publisher can also benefit from this trend by providing self-service platforms for this segment
Are you looking for the best advertising converged billing platform for your business? Learn how to choose the perfect one in 5 easy steps and enjoy the benefits of simplified and streamlined advertising billing.
This white paper offers comprehensive guidance to help publishers streamline their advertising billing processes and enhance revenue generation. By implementing the strategies outlined here, publishers can optimize cash flow, minimize billing discrepancies, and foster long-term advertiser loyalty.
In today's rapidly evolving media landscape, the traditional approach to ad operations is undergoing a seismic shift. As viewers consume content across an ever-expanding array of platforms, the industry is moving away from conventional gross rating point (GRP) based advertising towards more sophisticated, data-driven methodologies. This transition to next-gen currencies and cross-platform measurement is reshaping the future of converged ad operations.
Article published in Martech Cube: Discover the media landscape through the eyes of Ben Tatta, CCO at Operative, as he shares insights on navigating industry dynamics and strategies.
